Winemaker Notes
Critical Acclaim
All Vintages
Experience is the dream of Catherine and Travis Vale. Travis was born and raised in the Russian River Valley of California’s Sonoma Coast. He first worked a harvest in 1998, falling in love with the sights and sounds of a working winery. The daughter of a master brewer, Catherine was born and raised in London.
The two met in 2001 while both were traveling in New Zealand. Travis was furthering his education in the cooler climate growing regions of Marlborough. Catherine was finishing up a six-month tour of Southeast Asia and Australia. The tour bus they shared was aptly named the Kiwi Experience New Zealand. “That chance meeting far from our homes was a turning point in our lives,” says Catherine.
In 2010, they purchased an 8-acre vineyard estate in the Oak Knoll District of Napa Valley, now the source of Trail 3150 Red Wine Blend, and launched a new wine brand.
Naming the fledgling wine Experience seemed a perfect fit.
One of the most prestigious wines of the world capable of great power and grace, Napa Valley Cabernet is a leading force in the world of fine, famous, collectible red wine. Today the Napa Valley and Cabernet Sauvignon are so intrinsically linked that it is difficult to discuss one without the other. But it wasn’t until the 1970s that this marriage came to light; sudden international recognition rained upon Napa with the victory of the Stag’s Leap Wine Cellars 1973 Cabernet Sauvignon in the 1976 Judgement of Paris.
Cabernet Sauvignon undoubtedly dominates Napa Valley today, covering half of the land under vine, commanding the highest prices per ton and earning the most critical acclaim. Cabernet Sauvignon’s structure, acidity, capacity to thrive in multiple environs and ability to express nuances of vintage make it perfect for Napa Valley where incredible soil and geographical diversity are found and the climate is perfect for grape growing. Within the Napa Valley lie many smaller sub-AVAs that express specific characteristics based on situation, slope and soil—as a perfect example, Rutherford’s famous dust or Stags Leap District's tart cherry flavors.